Our Story


I’m going to tell you a secret.

A page like this is supposed to have a story about how I grew up dreaming of making chalkboards and puzzles, but the truth is I just really didn’t want to go back to work.  After my daughter was born, I was desperate to find a way to make enough money to spend more time with my kids instead of working 24/7 at a job that I hated while missing out on being with them.  

Luckily, things took off!  What started as making items for friends and family and selling at a few craft fairs quickly grew into something more.  I realized I had a real opportunity and poured myself into learning everything I could to make my dream work.  I extended my maternity leave indefinitely and hustled while juggling my newborn and two year old.

“So…when are you going to get a REAL job?”

I'll never forget the day my husband finally asked, “So…when are you going to get a REAL job?”.  His question could have taken the wind out of my sails but being as stubborn as I am (unfortunately a trait I passed on to my kids LOL) it just fueled the fire to prove him wrong!  I’m happy to say, last summer my husband left his job to work with me full time. We also added other team members aka the “Dream Team” to help keep things running smoothly.  We took the leap moving Bloom Owl out of our home (where it had taken over everything!) to a larger space where we too will have room to bloom and grow.  Our team handmakes everything with care, and we truly strive to make every order perfect. 

Helping kids grow roots & wings

I like to say we make the toys and you make the traditions.  You give your kids a solid foundation for life and help them get ready to spread their wings as they go out into the world.  We help make it easier for you to do that.  Whether it’s learning to spell their name or heading to the first day of school, we want to help you by providing quality items that inspire learning, play, and joyful family memories. 

The gift you’ll want to stay and watch them open

Bloom Owl makes gifts that you'll love giving.  You know what it’s like to give the crappy gift from the registry…you want to leave after the cake but before the present opening part?  Our customers are the ones who want to stay.  Who say, “Can we open the presents yet!”. Because isn’t it the greatest thing to give a gift that makes someone light up with joy and breathe a true, non-fake, gigantic “Thank you”?

Here are some other reasons you’ll love ordering from us- straight from our customers and their kids:

“I got it SO quickly!”

“They have my name!”


You can count on us to ship your order quickly and to give it that little bit of magic that makes it special! 

Thank you so much for supporting my dream that grew roots & wings!